llyyy Privacy Policy

This Privacy Policy ("Policy") is published by llyyy ("we", "us", "our"), the operator of the online casino and sports betting platform accessible at llyyy.net. This Policy explains how llyyy collects, processes, stores, and protects personal data relating to individuals who visit our website, register a player account, deposit funds, place bets, or otherwise interact with the llyyy platform.

This Policy applies to all llyyy players, prospective players, and website visitors, regardless of where they are located. It applies to data collected via the llyyy website, any associated mobile-optimised web pages, and through our customer support channels including email correspondence.

This Privacy Policy should be read alongside the llyyy Terms & Conditions and, for players who wish to understand tools available to manage their gameplay, the Responsible Gaming Policy.

llyyy collects the following categories of personal data from players and website visitors:

llyyy does not intentionally collect any special categories of sensitive personal data, such as racial or ethnic origin, religious beliefs, health information, or political opinions, unless such data is voluntarily disclosed by a player through support correspondence and is relevant to a responsible gaming concern.

llyyy collects personal data through the following means:

• Direct submission: Data you provide when completing the llyyy registration form, during the KYC verification process, when contacting our support team, or when updating your account settings;
• Automated collection: Technical data collected automatically when you access the llyyy website, including your IP address, browser fingerprint, device identifiers, and session activity, collected via server logs and cookies;
• Payment processing: Transaction reference data shared by payment providers including JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK when you initiate a deposit or withdrawal;
• Third-party verification providers: Identity and document verification data returned by our KYC and anti-fraud service providers when processing identity documents;
• Gaming providers: Game session data shared by third-party casino game providers whose titles are hosted on the llyyy platform.

llyyy processes your personal data for the following purposes, each supported by a defined legal basis:

• Account creation and management — to register your llyyy account, maintain it, and deliver the platform services you have requested. Legal basis: performance of a contract;
• Identity verification (KYC) — to verify your age (21+), identity, and payment method ownership as required for responsible gaming and regulatory compliance. Legal basis: legal obligation and legitimate interest;
• Payment processing — to credit deposits to your llyyy wallet in PKR and process withdrawal requests to your nominated JazzCash, EasyPaisa, or bank account. Legal basis: performance of a contract;
• Fraud prevention and security — to detect, investigate, and prevent fraudulent transactions, account takeover attempts, and multi-account abuse. Legal basis: legitimate interest;
• Anti-money laundering compliance — to monitor transactions and player activity for patterns indicative of money laundering or other financial crimes, and to file Suspicious Activity Reports where legally required. Legal basis: legal obligation;
• Responsible gaming — to monitor gameplay patterns that may indicate problem gambling behaviours and to enforce self-exclusion orders and deposit limits. Legal basis: legal obligation and legitimate interest;
• Customer support — to respond to your enquiries, complaints, and disputes. Legal basis: performance of a contract and legitimate interest;
• Platform improvement — to analyse aggregated usage data to improve the llyyy product experience. Legal basis: legitimate interest;
• Direct marketing — to send you promotional offers and bonus notifications where you have given your explicit prior consent. Legal basis: consent (which may be withdrawn at any time).

The llyyy website uses cookies and similar tracking technologies to ensure correct platform operation, remember your session preferences, and collect analytical data to improve the player experience. The following categories of cookies are used:

• Essential cookies: Required for the llyyy platform to function. These include session management cookies, login authentication tokens, and security cookies. These cannot be disabled without impairing platform functionality;
• Analytical cookies: Used to understand how players interact with the llyyy website, including which pages are visited most frequently, where players navigate from, and how long sessions last. Data collected is aggregated and pseudonymised;
• Functional cookies: Used to remember your preferences such as language settings, notification preferences, and last-visited game category;
• Security and fraud-prevention cookies: Used to detect suspicious activity patterns, bot traffic, and attempts to access accounts from unusual locations or devices.

llyyy does not use third-party advertising or behavioural targeting cookies. You may manage your cookie preferences through your browser settings. Please note that disabling essential cookies will affect your ability to use the llyyy platform.

llyyy does not sell or rent your personal data to any third party. We may share your personal data with the following categories of recipient where strictly necessary:

• Payment service providers: JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK receive transaction data necessary to process your deposits and withdrawals;
• Identity verification providers: Third-party KYC and document verification services receive copies of identity documents you submit during the verification process;
• Casino game providers: Third-party game suppliers whose games are featured on the llyyy platform receive your player ID and relevant session data to operate the game correctly;
• Fraud and AML screening services: Specialist providers who assist llyyy in detecting fraudulent transactions and complying with anti-money laundering obligations;
• Legal and regulatory authorities: Where required by applicable law, court order, or regulatory directive, llyyy will disclose personal data to the appropriate governmental or law enforcement authorities;
• Professional advisers: llyyy's legal, accounting, and audit advisers may access personal data where required to provide their professional services, subject to confidentiality obligations.

The llyyy platform is operated for Pakistani players and processes the majority of player data within systems located in the region where the platform is hosted. In certain circumstances — for example, when using third-party KYC verification services or game providers based in other countries — your personal data may be transferred to and processed in jurisdictions outside Pakistan.

Where such international transfers occur, llyyy ensures that appropriate safeguards are in place to protect your data, including:

• Contractual obligations imposed on all data processors requiring them to maintain security standards equivalent to those described in this Policy;
• Transfer mechanisms such as standard contractual clauses or equivalent protections recognised under applicable law;
• Due diligence assessments of third-party processors' security practices prior to engagement.

If you would like further information about the specific safeguards applied to any particular international transfer, please contact the llyyy privacy team at [email protected].

llyyy retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention periods apply:

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be attributed to any individual player. Where anonymised data is retained for analytical or statistical purposes, it is no longer considered personal data and is not subject to this Policy.

llyyy implements a comprehensive set of technical and organisational security measures to protect player personal data against unauthorised access, disclosure, alteration, and destruction. These measures include:

• 256-bit SSL/TLS encryption on all data in transit between your browser and llyyy servers;
• Encryption at rest for all sensitive personal data and financial records stored on llyyy infrastructure;
• Role-based access controls (RBAC) limiting employee access to player data strictly to those whose job function requires it;
• Multi-factor authentication (MFA) for all internal llyyy systems that contain player personal data;
• Regular penetration testing and security audits conducted by independent third-party cybersecurity specialists;
• Intrusion detection systems (IDS) monitoring for unusual access patterns and potential data breach attempts in real time;
• Data breach response plan — in the unlikely event of a data breach that affects your personal data, llyyy will notify affected players and relevant authorities within the timeframes required by applicable law.

As a llyyy player, you hold the following rights in respect of your personal data. To exercise any of these rights, contact our privacy team at [email protected] with the subject line "Privacy Request":

• Right to Access: You may request a copy of the personal data llyyy holds about you at any time. llyyy will respond within 30 days of receiving a valid request;
• Right to Rectification: If any personal data llyyy holds about you is inaccurate or incomplete, you have the right to request that it be corrected. Contact support or update your account settings directly;
• Right to Erasure ("Right to be Forgotten"): You may request deletion of your personal data in certain circumstances — for example, where the data is no longer needed for the purpose it was collected. Note that llyyy is legally required to retain certain data (e.g., KYC and transaction records) for defined periods even after account closure. In such cases, erasure cannot be fulfilled for those specific data categories;
• Right to Restrict Processing: In certain circumstances, you may request that llyyy limits how it processes your data — for example, while a dispute or rectification request is being assessed;
• Right to Data Portability: Where processing is based on your consent or on a contract, you may request that llyyy provide your personal data in a structured, machine-readable format;
• Right to Object: You may object to processing based on legitimate interest or for direct marketing purposes. Upon receipt of a valid objection to marketing communications, llyyy will cease such communications immediately;
• Right to Withdraw Consent: Where processing is based on your consent (e.g., marketing communications), you may withdraw that consent at any time through your account settings or by contacting support. Withdrawal does not affect the lawfulness of any processing already completed.

llyyy will not charge a fee for handling reasonable privacy requests. If a request is manifestly unfounded, repetitive, or excessive, llyyy reserves the right to charge a reasonable administrative fee or decline to act on the request, providing written reasons for doing so.

The llyyy platform is strictly intended for adults aged 21 years and older. llyyy does not knowingly collect personal data from any person under the age of 21. Registration on the llyyy platform by a person under 21 is a breach of our Terms & Conditions and is prohibited.

llyyy enforces age verification during the registration and KYC process. If llyyy discovers that personal data has been collected from a person under 21 — whether through an age verification failure or subsequent discovery — the following steps will be taken immediately:

• The account will be suspended and then permanently closed;
• Any deposits made will be returned to the originating payment method (JazzCash, EasyPaisa, or bank account);
• Any winnings generated from gameplay by an underage player will be voided;
• All personal data associated with the underage account will be securely deleted from llyyy systems, except where retention is required to document the age verification failure for compliance purposes.

If you believe that a person under 21 has registered on the llyyy platform, please contact [email protected] immediately.

llyyy sends promotional communications — including bonus offers, free spins notifications, PSL cricket betting promotions, and special event alerts — only to players who have given their explicit prior consent to receive such communications during registration or through their account settings.

You may opt out of llyyy marketing communications at any time using any of the following methods:

• Log in to your llyyy account, navigate to Account Settings > Notifications, and update your marketing preferences;
• Click the unsubscribe link included at the bottom of any llyyy marketing email;
• Reply STOP to any llyyy promotional SMS;
• Contact llyyy support at [email protected] with the subject line "Unsubscribe" and we will process your request within 48 hours.

Please note that opting out of marketing communications does not affect transactional and account communications, such as deposit confirmations, withdrawal processing notifications, KYC request emails, or security alerts. These messages are necessary for the operation of your llyyy account and cannot be disabled.

llyyy reserves the right to update this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or the range of services we offer. The date at the top of this document reflects the most recent revision.

Where changes to this Policy are material — meaning they significantly affect your rights or our obligations — llyyy will notify registered players via email and/or through a prominent notice on the llyyy website at least seven (7) days before the revised Policy takes effect.

Minor updates, such as clarifications that do not alter the substance of any provision, or corrections to typographical errors, may be made without advance notice. We encourage you to review this Policy periodically. Continued use of the llyyy platform following any update constitutes your acceptance of the revised Privacy Policy.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way llyyy handles your personal data, please do not hesitate to get in touch with our privacy team:

For general support questions unrelated to privacy or data protection, please use the regular customer support channels via live chat or the contact form on the llyyy website.